« Hospitality Futures »: professional training in the hospitality industry for young people in difficulty.
The Springboard Charity, an English association founded in 1990, aims at the education of precarious young people under the age of 25, the reduction in unemployment and the relief of poverty caused by disability, social or economic circumstances.
In 2012, AccorHotels teams in Great Britain and Springboard set up the « Hospitality Futures » program which offers disadvantaged young people training in hospitality industry careers. Solidarity AccorHotels supports this project which allows every year 25 young people to benefit from a theoretical training of 2 months (discover of the business world, managing money, modules dedicated to hospitality and tourism…) and from a practical internship in a Springboard’s partner during 1 month.
In 2015, the programme was also launched in Birmingham, where the demand for highly-qualified labour is very high. In 2017, Solidarity AccorHotels consequently renewed its support for the fifth year running in London and continue to support the second year of extension of the programme in Birmingham to provide help to 15 new young people.
In 2018, Solidarity AccorHotels supports this training program again in the two cities where it operates, but by targeting an older population of beneficiaries. They are vulnerable and often accumulate other types of difficulties because of their life experience (addictions, street life, parenthood, instability ...). This population is very poorly assisted in the United Kingdom and training is rarely dedicated to them.