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London Color Run: On your marks, get set... solidarity!

On Sunday 12th June, 30 AccorHotels employees of three London hotels (Novotel London West, Novotel London Paddington and Novotel London Blackfriars) donned their trainers for a colourful 5 km run! To give this Color Run in London greater significance, the participating teams decided to raise funds in favour of the Springboard Charity NGO.

This sports and solidarity challenge mobilized employees, athletes and also the general public. Everyone had the opportunity to join in, each their own way, through a donation or by adding £25 to the pot by registering for the race. The teams managed to collect about £1,000 through this event, and the sum was doubled by Solidarity AccorHotels which also wished to take part in this initiative. And the employees very naturally decided to support the Springboard Charity, with which they have had close ties since 2012.




For this new project, the runners chose to work with 25 disadvantaged young people. These youngsters are in the "Streets to Success" programme, whose goal is to help them find a job. Discussions, skills workshops, tours of the Group hotels, internships, etc.: these are some of the activities put in place for a year devoted to solidarity.

Just after they crossed the finish line, the employees handed a cheque to the NGO to mark the beginning of this adventure!